From the outset, a detailed technical survey laid the groundwork for the project to combat the low ceilings and lack of rigging points in order to create an immersive environment without jeopardizing the optimal photography angles of the vehicles. The layout strategically incorporated designated spaces for vehicle displays, with New York City imagery.  Centered in the space was a  bespoke bar that became a gathering hub for attendees, offering refreshments and surrounding views to the featured product. The final design offered warm touches and elevated design to evoke the exclusive feeling necessitated by the client brief without an extensive budget.